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Marketing mail-out for Northwest Iowa Community College
Our brief
Northwest Iowa Community College wanted to produce a unique marketing piece aimed at prospective students who had shown interest in the college and wanted further information. Even though this was not a ‘cold call’ brochure, they wanted the marketing material to stand out from more traditional flat brochureware. Our dimensional PopOut was the answer.
Solution
They used our single format to send their eye-catching marketing message, utilising the PopOut element to communicate an infogram of the college’s achievements.
Special features
- Special finishes
2 or more colours on reverse of mapPantone coloursMatt laminate- Gloss laminate
- Accessories
Vinyl or card pocketLoop stitch for lanyardGlue dot for card insert
- Customized materials
Die-cut for business cardPerforated booklet pagesAlternative paper stock
- Printing effects
Foil blockingEmbossingSpot UV varnish
This was an important piece we added to our marketing communication flow...The PopOut format was chosen with the clear envelop because it was something very different and demanded attention in a large stack of mail.
Kristin Kollbaum, Director of Marketing & Communications, Northwest Iowa Community College
Choose your PopOut, a natural choice to engage your customers.