Promotional map of the Tribeca Film Festival for Stoli Vodka

Our brief

Stoli were the official sponsors of the Tribeca Film Festival and wanted to publicise this and produce a useful giveaway piece to festival goers.


Our closed gatefold PopOut was selected and featured a useful map of the Tribeca area as well as indicating famous film locations. The cover was finished in a tactile matt lamination and provided space for Stoli to reinforce their brand in a fun way with cocktail recipes using their premium vodka.

Format used

Single PopOut with gatefold (closed) format includes:

  • Front & back covers
  • 2 inside facing covers
  • 1 PopOut

See all formats

Special features

Special finishes
2 or more colours on reverse of map
Pantone colours
Matt laminate
Gloss laminate
Vinyl or card pocket
Loop stitch for lanyard
Glue dot for card insert
Customized materials
Die-cut for business card
Perforated booklet pages
Alternative paper stock
Printing effects
Foil blocking
Spot UV varnish


Stoli reported that the PopOut was great for cross-marketing and increasing their brand awareness amongst festival goers.