Hotel locator for Shangri-la

Our brief

Shangri-la wanted to mark the opening of their luxury hotel located in the iconic Shard building and produce a product that guests would find helpful during their stay.


We suggested the double PopOut as an ideal hotel locator piece that featured a map of Central London giving local attractions and listings plus a larger scale map of the area surrounding the hotel. We were able to match the finish on the cover against their other marketing material using their corporate pantone and a UV varnish over matt lamination.

Format used

Double PopOut format includes:

  • Front & back covers
  • 2 inside facing covers
  • 2 PopOuts

See all formats

Special features

Special finishes
2 or more colours on reverse of map
Pantone colours
Matt laminate
Gloss laminate
Vinyl or card pocket
Loop stitch for lanyard
Glue dot for card insert
Customized materials
Die-cut for business card
Perforated booklet pages
Alternative paper stock
Printing effects
Foil blocking
Spot UV varnish


Shangri-la loved the resulting PopOut piece and guests have been pleased to receive such a useful pocket-size map to help navigate themselves around the city. Shangri-la have already put in their next order with us.

Choose your PopOut, a natural choice to engage your customers.

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