Promotional map of the New Hampshire Film Festival for the NH Liquor Commission
Our brief
The NH Liquor Commission, as one of the New Hampshire Film Festival sponsors, wanted to produce a giveaway to festival attendees to give helpful event details and provide a coupon offer for their liquor and wine outlets.
Solution
The open gatefold was chosen as it allowed us to perforate the end cover panel so attendees could detach the coupon offer and still have a useable map and event guide.
Format used
Single PopOut with gatefold (open) format includes:
- Front & back covers
- 2 inside facing covers
- 2 inside covers
- 1 PopOut
Special features
- Special finishes
2 or more colours on reverse of mapPantone colours- Matt laminate
Gloss laminate
- Accessories
Vinyl or card pocketLoop stitch for lanyardGlue dot for card insert
- Customized materials
Die-cut for business card- Perforated booklet pages
Alternative paper stock
- Printing effects
Foil blockingEmbossingSpot UV varnish
Result
The NH Liquor Commission reported that festival attendees found the guide and map really useful for screening locations and for nearby restaurants and bars. The client was thrilled with the brand recognition the PopOut giveaway provided and the take-up on the coupon offer at their liquor and wine outlets.
Choose your PopOut, a natural choice to engage your customers.