Hotel locator for Shangri-la

Our brief

Shangri-la wanted to mark the opening of their luxury hotel located in the iconic Shard building and produce a product that guests would find helpful during their stay.

Solution

We suggested the double PopOut as an ideal hotel locator piece that featured a map of Central London giving local attractions and listings plus a larger scale map of the area surrounding the hotel. We were able to match the finish on the cover against their other marketing material using their corporate pantone and a UV varnish over matt lamination.

Format used

Double PopOut format includes:

  • Front & back covers
  • 2 inside facing covers
  • 2 PopOuts

See all formats

Special features

Special finishes
2 or more colours on reverse of map
Pantone colours
Matt laminate
Gloss laminate
Accessories
Vinyl or card pocket
Loop stitch for lanyard
Glue dot for card insert
Customized materials
Perforated booklet pages
Die-cut for business card
Alternative paper stock
Printing effects
Spot UV varnish
Foil blocking
Embossing

Result

Shangri-la loved the resulting PopOut piece and guests have been pleased to receive such a useful pocket-size map to help navigate themselves around the city. Shangri-la have already put in their next order with us.

Choose your PopOut, a natural choice to engage your customers.

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