Store locator for Pandora

Our brief

Pandora wanted to reach out to potential premium customers and produce a marketing tool that Golden Keys hotel members could give to selected guests. They wanted the piece to raise brand awareness and have a practical use for its recipients.

Solution

Our closed gatefold PopOut was chosen as it allowed for a vinyl pocket accessory to be added which could be used by guests to store their hotel card or oyster card whilst travelling around the city. It also featured a handy tube map and our London mapping with all the Pandora stores located.

Format used

Single PopOut with gatefold (closed) format includes:

  • Front & back covers
  • 2 inside facing covers
  • 1 PopOut

See all formats

Special features

Special finishes
2 or more colours on reverse of map
Pantone colours
Matt laminate
Gloss laminate
Accessories
Vinyl or card pocket
Loop stitch for lanyard
Glue dot for card insert
Customized materials
Perforated booklet pages
Die-cut for business card
Alternative paper stock
Printing effects
Spot UV varnish
Foil blocking
Embossing

Result

Pandora were thrilled that concierges readily gave these to their select guests as it was deemed a useful product rather than just a throwaway piece of marketing.

Choose your PopOut, a natural choice to engage your customers.

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