Marketing tool for the City of San Pablo
Chimes Printing approached us to produce a PopOut marketing piece after their client (San Pablo Economic Development Corporation) had seen our PopOut used as an effective piece of marketing collateral. They wanted to highlight their local projects and promote San Pablo status as an All-America city and believed this unique format would really capture the attention of local residents.
Our open gatefold style was considered to be the best format because it gave an extra open-out panel to explain the EDC’s mission and activities in dual language. The PopOut was used to showcase a handy map of the city which highlighted its various amenities.
Single PopOut with gatefold (open) format includes:
- Front & back covers
- 2 inside facing covers
- 2 inside covers
- 1 PopOut
- Special finishes
2 or more colours on reverse of map Pantone colours Matt laminate
Vinyl or card pocket Loop stitch for lanyard Glue dot for card insert
- Customized materials
Perforated booklet pages Die-cut for business card Alternative paper stock
- Printing effects
Spot UV varnish Foil blocking Embossing
The resulting piece proved to be a great marketing tool for the EDC in effectively educating local residents on the economic and community development projects available to them within the city.
[The] staff at Popout Products were a great resource... I think the final product turned out great.
David Le, Program and Operations Specialist, San Pablo Economic Development Corporation
Choose your PopOut, a natural choice to engage your customers.