Marketing tool for the City of San Pablo

Our brief

Chimes Printing approached us to produce a PopOut marketing piece after their client (San Pablo Economic Development Corporation) had seen our PopOut used as an effective piece of marketing collateral. They wanted to highlight their local projects and promote San Pablo status as an All-America city and believed this unique format would really capture the attention of local residents.

Solution

Our open gatefold style was considered to be the best format because it gave an extra open-out panel to explain the EDC’s mission and activities in dual language. The PopOut was used to showcase a handy map of the city which highlighted its various amenities.

Format used

Single PopOut with gatefold (open) format includes:

  • Front & back covers
  • 2 inside facing covers
  • 2 inside covers
  • 1 PopOut

See all formats

Special features

Special finishes
2 or more colours on reverse of map
Pantone colours
Matt laminate
Gloss laminate
Accessories
Vinyl or card pocket
Loop stitch for lanyard
Glue dot for card insert
Customized materials
Perforated booklet pages
Die-cut for business card
Alternative paper stock
Printing effects
Spot UV varnish
Foil blocking
Embossing

Result

The resulting piece proved to be a great marketing tool for the EDC in effectively educating local residents on the economic and community development projects available to them within the city.

[The] staff at Popout Products were a great resource... I think the final product turned out great.

David Le, Program and Operations Specialist, San Pablo Economic Development Corporation

Choose your PopOut, a natural choice to engage your customers.

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